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Summer Reading List for Techies and Entreprenuers

Every week Startup Digest shares a favorite book list. We thought you might be interested too.

Startup Digest is a resource for people interested in technology startups, how they work and how to get one started.

Once a week they send out a list of their favorite books. Here it is:

Make your users do the work By Nir Eyal

With commitment the the law that design should always decrease the amount of effort users expend doesn’t always hold true.

Unrequited Love By Steve Blank
Before any big partnership or business development deal make sure both sides want the deal to actually happen.

Everything you ever wanted to know about building a secure password reset feature By Troy Hunt
Password resets are a key weak point in most security systems, but are generally not given much development time compared to mission critical features. Don't shortchange your users with poor security.

No, you don’t need a real-time data dashboard By Mike Greenfield
Don't build things for vanities sake

Technology First, Needs Last By Don Norman
Is necessity as important as many people emphasize? Do all products need to solve a problem? Don Norman offers insight on how where uses come from.

If You Don’t Think You Need It, You Haven’t Seen Greatness By Joe Kraus
All roles at a business (marketing, engineering, sales, design, etc) are valuable dependent on talent and timing.

Step by step from jQuery to Backbone By Kim Joar Bekkelund
A quick and dirty introduction to Backbone from the most common experience most devs have with javascript: jQuery.

Why Do Startups Do This? By Owen Winkler
Link to your own site in all your online pages, posts, and material.

But You Did Not Persuade Me By Jeff Atwood
If you ever want to effect change, in your work, in your life, you must learn to persuade others.

Overfocus on tech skills could exclude the best candidates for jobs By Mike Loukides
Hiring isn’t about finding the perfect applicant: it’s about what happens after the new employee shows up.

StartupDigest Reading List is curated by:
Chris McCann - Co-Founder, StartupDigest
Chris Burnor - Lead Engineer, StartupDigest
Adrienne Tran - UI Designer

StartupDigest Reading List is supported exclusively by:
Kauffman’s website Entrepreneurship.org is a free online site chock full of content and resources for entrepreneurs, business mentors, investors and anyone in the entrepreneurial ecosystem. Content ranges from information entrepreneurs need to launch a company to policies and research that has been conducted regarding entrepreneurship. Check it out at www.entrepreneurship.org

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Just a short thought to get the word out quickly about anything in your neighborhood.
Share something with your neighbors. Write a new post... What's up? Make an announcement, speak your mind, or sell something
A Chinese-American couple will dress just like their mainstream American counterparts at the wedding.
Crystal Tai May 1, 2011 at 06:28 pm
Thank you very much for you kind words, Priyanka! The answer to your question is in another articleRead More I wrote for Cupertino Patch, "Five Wedding Reception Venues in Cupertino." Thanks again!
Priyanka Sharma-Sindhar April 27, 2011 at 08:21 pm
This is definitely very useful for the those of us who aren't Chinese, but do have Chinese friends..Read More Thank you, Crystal. What are the popular spots in Cupertino for Chinese weddings?
Anne Ernst (Editor) April 3, 2013 at 12:59 pm
It's difficult to know what's going on in a kid's mind unless they feel confident enough to open upRead More and talk. And this program helps us adults to learn to listen differently.
Debbie Reiley April 3, 2013 at 03:50 am
I too was at this Challenge Day. It was my 6th. I first volunteered because I watched the programRead More on MTV "If You Really Knew Me" when my son was being severely bullied in middle school and saw the program was offered when he was a freshman in high school. My company strongly supports me volunteering for this and allows me to take the day off work to attend. I am continually humbled by what these teens share and saddened at what some of them have experienced in their short lives. This program is so valuable. I think every school should offer it and every parent should attend. It helps us to realize that we need to think twice before we judge or assume things about others when we know nothing about them. It is the volunteering opportunity that I look forward to participating in every year.
Anne Ernst (Editor) March 30, 2013 at 06:30 am
Carrie, Thanks for allowing me to be a part of it again.
Janice Chua March 28, 2013 at 06:45 pm
It was fun hosting you all at Bitter+Sweet, Anne!
Loy Oppus-Moe March 28, 2013 at 02:40 pm
A big "Thank You" to Anne, Pete, and 53 other professionals who opened up their companiesRead More and organizations to give our students hands-on experience of what life might look like for them post-high school. Job Shadowing brings relevance to education!